Forbes relied on the data provided by Ward's Automotive Group, a publisher of industry news and data, as well as automaker-supplied data as a confirmation of dealer inventory levels to compile the list. Vehicles with the lowest days' supply made into the initial list, which was pared down using J.D. Power and Associates' average retail turn rate for each segment. The average retail turn rate for all vehicles is 48 days. It's 32 days for Asian brands, 47 days for brands in Europe, and 63 days for domestics.
With the November Day Supply figure of 13 and an Average Retail Turn Rate of 31.5, 2010 Toyota Matrix bagged the top spot. The Day supply figures of 22 and 24 have earned the 2010
Toyota Prius and 2010 Toyota RAV4, 6th and 8th place respectively.
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